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#144: Lights, Camera, Entrepreneurship: A TV Producer's Bold Career Switch

7/25/2023

Show Notes

Professionals who are established in their careers often have demanding work schedules and responsibilities. Juggling a side business alongside a successful career can have an impact on work-life balance. Despite these challenges, many women successfully navigate the transition and thrive in their side businesses.

In Part 1 of this 2-Part interview, co-hosts Nola Boea and Lori Vajda talk to Shari Cedar, a former senior executive and executive producer for notable award-winning hits networks, about her life-changing decision to leave a successful career and venture into the world of entrepreneurship. Join us as we uncover the reasons behind her bold move and the unique path she embarked upon.

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#143: The Archaic Concept of Retirement: How it Requires Us to Think Differently About the Second Half of Life

7/18/2023

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Show Notes

The global pandemic brought remote work to our attention, and as a result, people are becoming less and less willing to adhere to the traditional career path or workday. Between the great resignation and the quiet quitting trend, more people are rethinking their jobs, careers, and entrepreneurship.

We invite you to listen in as co-hosts Lori Vajda and Nola Boea share why more individuals are building their career portfolios by starting their own companies and turning their knowledge, experience, and interests into multiple streams of income. But that’s not all; many are choosing to create lifestyle businesses that allow them to earn a living while still enjoying life.

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#142: From Event to Epic Tale: How Storytelling Transforms Marketing and Promotion

7/11/2023

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Show Notes

Whether you run a marketing company or are a business owner with a new venture, it can be difficult to stand out from the crowd and spread the word. Storytelling is one technique that most experts advise. Why? Because our brains are designed for telling and listening to stories. An inspiring story draws us into the narrator's experience.

Join co-hosts Nola Boea and Lori Vajda as they explore the magic of brand storytelling with David Fischette. Learn how to connect brand stories with your target audience by using the tricks, techniques, creative applications, and action steps discussed in this episode.

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#141 - Independence Day: Taking Time for Family & Self

7/4/2023

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Show Notes - Transcript

As podcast co hosts, the goal of our show is to empower women to become first-time entrepreneurs in the second half of a vibrant life.

And Nola and I believe that part of having a vibrant life includes taking time to be with family and friends as well as taking time for oneself.

Today is the Fourth of July, also known as Independence Day, here in the US. It’s a national holiday and an extended weekend that a lot of Americans look forward to.

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The Sticky Brand Lab Podcast

#144: Lights, Camera, Entrepreneurship: A TV Producer's Bold Career Switch

Show Notes

#143: The Archaic Concept of Retirement: How it Requires Us to Think Differently About the Second Half of Life

Show Notes

#142: From Event to Epic Tale: How Storytelling Transforms Marketing and Promotion

Show Notes

#141 - Independence Day: Taking Time for Family & Self

Show Notes - Transcript

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