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The Sticky Brand Lab Podcast

Empowerment for professional women who are ready to call themselves an entrepreneur!
Small steps. Big wins.
​Bursting with humor, optimism, and real-world experience, each weekly, engaging episode provides you with small actionable steps for building a profitable side business. Come be a part of our safe, judgement-free, diverse community of like-minded entrepreneurial seekers.
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"Love the Sticky Brand Lab!
[The podcast] provided me so much insight as I began to build my new business!"

~Jessica Kersey Rodriguez, Founder, Cloud 9 Nonprofit Advisors (​www.thrivewithcloud9.com​)

Mindset-Reset for the Busy Entrepreneur: Ways to Minimize Self-Doubt with Master Meditation Teacher Cyndee Rae Lutz - #029

4/25/2021

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Show Notes

As an aspiring entrepreneur, you have goals for launching a side business but you’re making little progress. Maybe your dream of becoming a speaker, consultant or subject matter expert has you feeling frazzled at where to begin. When stress, overwhelm or perfectionistic thoughts keep you stuck and unable to make progress, frustration can be like an achilles heel. In this mindset-reset episode, Lori Vajda and Nola Boea sat down with Internationally-trained Master Meditation Teacher, Cyndee Rae Lutz, to learn how the use of meditation and breathing techniques can quiet our inner critic and help us make progress forward

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Got A Side Hustle? Don’t Miss These Tax Benefits, Deductions & Planning Tips - #028

4/19/2021

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Show Notes

Launching a side business can be exciting, challenging and at times, a little overwhelming, especially when it comes to taxes. Usually, it doesn’t take a lot of money to start a new business. To find out what hard costs, fixed costs and other tax related expenditures a solopreneur needs to know, Lori Vajda and Nola Boea sat down with Certified Public Accountant Bette Hochberger. Her approach to taxes when starting and incorporating your side business, is the subject of today’s episode.

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Author Natalie Nixon, The Creativity Leap, Shares How to Open Your Creative Pathways to Entrepreneurship - #27

4/12/2021

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Show Notes

Many aspiring side business entrepreneurs are too fearful to pursue their innovative ideas and just as many consultants and coaches get anxious with the thought of talking about their business in a uniquely creative way. 
Yet, we are hardwired to be creative and in a competitive marketplace, creativity and imagination are needed and necessary in order for your product or service to stand out from the crowd. So, how can you position your business, course or idea in a unique way, one that captures attention and converts potential buyers? To find out, Lori Vajda and Nola Boea asked Dr. Natalie Nixon, creativity strategist, global keynote speaker, and the president of Figure8Thinking. Her approach to using creativity, curiosity and rigor in business and in life, are the subject of today’s episode.

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4 Couples Tell What It’s Really Like Having a Spouse as Your Business Partner - #026

4/5/2021

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Show Notes

With the rise in the number of side hustles and entrepreneur startups,(the Small Business Administration’s Office of Advocacy reports the numbers of small businesses owned equally by men and women to be 2.5 million in the U.S.), more and more couples are taking the leap of faith and going into business together. We wondered what it’s like having your significant other as your business partner? To find out, Lori Vajda and Nola Boeá asked four couples to share how they divide roles and responsibilities for running their business as well as how they make it work as business partners. Their candid answers are the subject of today’s episode.

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