​Episode 147 Resources

Brand Messaging Resources from Lisa Mullis of Paraphrase Communications
High-converting Homepage Copy + Layout Template: 
https://training.paraphrasecomm.com/hchpsbl

Copy Camp for Homepages Live: 
https://training.paraphrasecomm.com/cch2302

Live workshop series to learn how to create a heart-centered homepage (or single-page website) that clearly communicates warmth, credibility, and value to your ideal clients.

The regular one-time fee is $97 but Lisa Mullis is offering a special rate for this Sticky Brand Lab community: $10 off using promocode: CCHLOVESBL OR go directly to this link:  https://training.paraphrasecomm.com/offers/oVu7tuVv?coupon_code=CCHLOVESBL 
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Lisa Mullis, Founder, Paraphrase Communications
Weekly Newsletter
For a weekly dose of resources and ideas to improve messaging, marketing and business mindset, sign up for the Paraphrase newsletter here: https://www.paraphrasecomm.com/em-signup

Episode 143 ​Resource 

Strategic Life Action Plan (S.L.A.P.)
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Click image to download PDF

Episode 136 Resources

Tools for Researching & Choosing a Domain Name
Name Checkr  - namecheckr.com
Name Check - namecheck.com
Name Chk - namechk.com
WordStream - wordstream.com/keywords
Internet Archive Wayback Machine - archive.org
Who Is Request - whoisrequest.com/history
DomainTools - domaintools.com

Episode 109 Resource

Sample Calls to Action for Effective Results - PDF Download
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Click image to download PDF

Resource from Encore Episode 107 with Attorney Tanya Bower

PDF Download: Legal Issues for Businesses
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Click image to download 3-page PDF

Episode 105 Resource 

Headline-Writing Tip Sheet
​Includes links to free online headline analyzers
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Click to Download Headline-Writing Tip Sheet

Episode 97 Resource

Budget & Pricing Terms & Tips
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Click image to download
(Includes a bonus pricing formula)

Episode #88 Resources

In this podcast episode, we mentioned how we expanded our brand to include a new B-to-B product.
​One way we expanded our brand was by developing a complementary color palette (right). 
Main color palette for Sticky Brand Lab
Color palette for Sticky Brand Lab Mini-Pods

Episode #85 Resources

5 Must Have (Mostly Free) Small Business Tools ​

Episode #66 Resource

Personal Branding ​& Marketing Checklist

Use this checklist to get started building your personal brand.
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Click image to download

Episodes #58 & #59 Resources

Provided to Garth German, Cartoonist & Creator, GarthToons
Tactical Tips
to Turn Your Hobby
​Into an Income Stream
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Click image to download PDF
@GarthToons
Designing
​an Intentional
Business Model
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Click image to download PDF

Episodes #56 & #57 Resources

Christine Gu
Co-Founder, Mini Monkey Mafia

​NFT Terminology Cheat-Sheet

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Click image to download PDF

Useful Links

Explore the NFT Space

Episode #52 Resources: Positive Intelligence Assessments

Barbara Fonti, CEO, Big Dream Executive Coaching
Positive Quotient Assessment 
Find out the percentage of time your brain is acting as your friend (Sage) versus as your enemy (Saboteur). 
Saboteur Assessment 
​Find out which of the nine saboteurs your brain uses most often. 

Episode #50 Resources: Take Your Thought Leadership Writing from Good to Great

Kristina Adams and Ellie Betts, co-hosts, The Writer's Mindset Podcast

Episode #48 Resources: Choose Your Side-Business Brand Colors

Color Seed - add a photo you like. It will generate a color palette.

Coolers - (Color Scheme Generator) 

​Canva - 100 color combinations and how to apply them to your designs (Be sure to scroll down to see the image and color palette  
 
Palette Generator

Episode #47 Resource: Find Your Side-Business Sweet Spot
Do you have an intriguing business idea (or three)? Before you plunge in, ponder the questions on this sheet to ensure you enjoy the journey.

Episode #46 Tip-Sheet:
​10 About Page Tips to Help You Stand Out From the Crowd

​"Just like an awesome first impression when you're meeting somebody jump-starts the relationship, your About page has the ability to be your business's first-impression calling card. It's the substitute for saying, 'Hi, how are ya? Let me give you a handshake!'"
~Lori Vajda & Nola Boea, Episode 46
Download Your Tip-Sheet

Resources from the 3 Authors in Episode #45

Leanne Regalla's website
​
Just for Sticky Brand Lab listeners:
  • The Book Structure Cheatsheet
  • My Favorite Distraction Busters
  • The Portable Office Checklist
  • Signature Story Writing Prompts
​Grab the handouts at tinyurl.com/stickybrand
​
Episode #43: Effective Lead Generation Tips for Side Business Owners Ready to Attract More of Their Ideal Customers
Kristina Adams

​The Writer’s Cookbook Website
​​The Writer’s Cookbook Podcast
Cyndee Rae Lutz's website

Meditation & Inspiration with Cyndee Rae Lutz
​
​Episode #29: Mindset-Reset for the Busy Entrepreneur: Ways to Minimize Self-Doubt

Resources from Episode #43 with Leanne Regalla

Author coach, marketing coach and founder, Writing That Resonates
Just for the Sticky Brand Lab listeners:
  • The Book Structure Cheatsheet
  • My Favorite Distraction Busters
  • The Portable Office Checklist
  • Signature Story Writing Prompts
Grab the handouts at tinyurl.com/stickybrand  

Resources from Episode #42 with Solita Roberts

Professional stylist and founder, Style to Impact

Resources from Episode #40 ​with Igor Belagorudsky

President, FastCTO
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  • Mojito recipe - "There's a perfect way to make it, there's really only one way and everything else is inferior. it takes practice but it comes out awesome when you get it" ~ Igor Belagorudsky
  • Miso soup recipe

Quote from Episode #39 Guest, Michelle Molitor

 Print, Post. Share. Say. Repeat.

PDF Tip Sheet: How to Write for Your Social Media Community - #36

Sleep Strategies PDF by Karrie Brazaski - #35

1-Page Business Plan Template PDF - Episode #33
Free Download 1-Page Business Plan
Click to download

Breathing Exercise to Minimize Self-Doubt | Cyndee Rae Lutz - #29

Master meditation teacher Cyndy Rae Lutz leads breathing exercise to address self-doubt and anxiety.

Resource for: Say YES! To The Mess - #16

Listen to this four-and-a-half minute meditative breathing exercise by author, corporate wellness expert, and internationally trained meditation teacher and coach, Cyndee Rae Lutz,  

Resource for: What I Need to Know About Incorporating My Side Hustle, with Attorney Tanya Bower - #16

Resource for: Use a Vision Board to Create an Unforgettable Brand - #15

Resources for Ask Muse: Part 2 - Our Recommendations for Creating and Marketing Yourself and Your Business - #13

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    Resources for: What Side Hustle Should I Choose? - #8

    Resources for: Ask Muse Part 2 with Carol Boston - #7

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    Tips to Help You Rock Virtual Appearances - Everytime

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        Resources for:  How to Make Your Side Hustle Branded Beautiful- #4

        Color Seed - add a photo you like. It will generate a color palette.

        Coolers - (Color Scheme Generator) 

        ​        Canva - 100 color combinations and how to apply them to your designs (Be sure to scroll down to see the image and color palette  
         
        Palette Generator 

        Resources for: How to Take Professional Headshots Yourself - #2

        Get Your FREE Checklist of Photo Poses And Start Creating Your Online Brand

        by Photographer Maggie Kirkland.

          We won't send you spam. Unsubscribe at any time.
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          Helpful Videos
          From the Science of People Link 

          Makeup & poses from Dominique Sachse (pronounced Sacksa): Flattering Poses for Fabulous Photos 

          Wardrobe tips from Kimberly Rodriguez of KRPersonalstyle.com; Link to her YouTube tutorial 

          Maya of ShamelessSwag Link to her YouTube tutorial 
          ​
          Equipment
          • Phone
          • Tripod
          • Circle Light
          FREE Editing apps
          • Snapseed
          • Google Photos
          • VSCO
          • Foodie